Over the many years, we have been in business, I have read a lot of books. Books about business, books about advertising, and books about marketing. No matter how many books you read, some will stand out for you. Some books have this way to reach out and connect with you. You will get these great ideas to run with. So here are our top 5 marketing books that we have read recently. Time to give you ideas.
Marketing Outrageously Redux
Even if you don’t like sports, this book will leave you laughing and smiling. Jon Spoelstra has a unique way of looking at marketing that will get you off your butt. Get you thinking about your business and how to make it grow. One of my all-time favorites. You can pick it up on Amazon here: Marketing Outrageously Redux
Made To Stick
Some ideas live or die fast. This book goes behind the idea and looks at why things ‘stick’. Why do some ideas pick up speed and others fade away? It will help you transform the way you look at ideas, and give some great examples to build on. Check this one out on Amazon here: Made To Stick
Purple Cow
Seth Godin has a way of looking at things that make your eyes open. This book walks you through remarkable ideas. A guide so you start thinking in a way that will turn your own business remarkable. The only way to turns heads is to be different. Purple Cow will help make you different. Get it here: Purple Cow
Duct Tape Marketing
You need a plan for your marketing. Duct Tape Marketing will help you build that plan. From identifying the right clients to getting referrals. This book is the essential manual for small business marketing. Get your business marketing on the right track. Available on Amazon here: Duck Tape Marketing
Rubies in the Orchard
Each business has certain unique things about it. This book will help you to identify the ‘rubies’ in your business. Once you know what they want you can express those points to your clients. A very back to basics approach to marketing your business. Get it on Amazon here: Rubies in the Orchard
Well, there you have it. Some excellent marketing books for you to dig into and grow your business with. Snag one of these books, find a quiet spot and open your mind.